Hello, I’m Heimin.

I’m a strategic design researcher exploring how AI-supported and data-enabled approaches can drive meaningful transformation in healthcare. My work combines systems thinking and design research to translate complex, real-world contexts into actionable frameworks and strategies. I often collaborate with healthcare professionals and interdisciplinary teams to co-create solutions that respond to both human experience and systemic complexity.

Recently, I completed my second master’s degree at TU Delft, advised by Dr. Judith Rietjens and Dr. Jiwon Jung, where I focused on responsible AI integration in healthcare innovation. Before that, I earned my first master's degree at UNIST (Ulsan National Institute of Science and Technology) under Dr. Chajoong Kim. I received my BA in Advertising and Public Relations with a minor in Entrepreneurship at Chung-Ang University, where I built a foundation in strategic communication and design processes.

Ultimately, my goal as a design researcher is to leverage evidence-grounded methods that can be applied in healthcare contexts where privacy, trust, and interpretability must be carefully considered due to their sensitivity and high-risk nature. To achieve this, I explore data-enabled approaches that combine quantitative and qualitative perspectives and draw on interdisciplinary frameworks (e.g., psychology, organizational studies, and implementation science) to empower designers and strengthen the role of design research in shaping responsible, human-centered innovation.